Is Gap in Style? A Comeback Story

In fashion, style trends come and go. Every few years, old popular trends make a comeback and consumers appreciate the retro look. 

When I was younger,I would always see the GAP in shopping malls, but I would hardly ever shop there. Somehow, it just didn’t seem cool. However, thanks to TikTok and other social media, GAP is coming back into style and making a comeback.

Is Gap in Style

Gap is back in style! Over the last year on TikTok, influencers have begun to wear clothing from Gap. With the increase in popularity, Gap has become into a fashion trend once again. In late 2021, Gap collaborated with Kanye West by releasing YEEZY GAP. This collaboration has skyrocketed Gap in popularity.

In this post, I share why Gap clothing is worth it, why Gap is cool as well as information about Yeezy Gap.

Gap

Why Gap is Worth it

Selection

Hoodies on rack

Gap has a large variety of clothing for all age groups. Recently, Gap has released the teen collection which has become a huge hit.

Gap has a wide variety of sweaters, t-shirts and jeans for both men and women, as well as kids. The Gap stores have everything from dressier clothing for parties, to casual clothes to wear with friends or at home. You’ll even find some accessories like hats, scarves and shoes.

Affordable

Clothing from the Gap is also very affordable. The Gap often has sales both online and in it’s retail stores. You can even find Gap factory stores which have huge reductions in. price, usually 50% off or more.

If you are looking for affordable clothing to add to your wardrobe, the Gap is a great place to start.

Style

The Gap makes very stylish clothing. At the Gap they have such a wide variety of clothing, there is something for everyone no matter your age and personal style.

With Gap becoming so popular through TikTok, it is now a stylish and trendy brand.

In the last year, Gap has reinvented itself while still sticking to their roots. The teen collection has outerwear, and leggings while still keeping the classic Gap hoodie design.

In late 2021, Gap collaborated with Kanye West. In the last 5 years Kanye West has been one of the biggest names in fashion.

When it comes to fashion, anything with Kanye West’s name attached to it has become a hit. The Yeezy Gap collaboration has made Gap even more popular and stylish.

Comfort

Gap makes very comfortable clothing. Before Gap was back in style, when I needed comfortable sweaters I would get them at the Gap.

Gap has comfortable clothes like sweaters, sweatpants, crewnecks and leggings. If you’re looking for some comfortable essentials for your closet check out the Gap.

Gap is comfortable, stylish and affordable, which is everything I look for in a clothing brand.

Is Gap Cool?

Gap is cool again. In the late 1990’s and early 2000’s gap was popular. Like most fashion trends, overtime the hype dies down. Like Champion, the Gap has become popular again because there is a sense of nostalgia attached to the brand. The retro look, the fact that it’s affordable and the release of new styles has made Gap cool again.

GAP in stores

What is Yeezy GAP?

Yeezy Gap is the collaboration between rapper, fashion icon Kanye West and Gap. On September 29, 2021, the Gap released the Yeezy Gap collection. The collaboration includes hoodies in many different colours, that retail for $90 in adult sizes and $70 in children’s sizes.

The Yeezy Gap collaboration is currently the most traded item on popular resell app Stock X. The items are currently reselling for just a bit over the retail price.

The sweaters are quite plain and simple looking, which is a current a popular aesthetic.

The sweaters come in these colours:

  • Brown
  • Light brown
  • Red
  • Purple
  • Black
  • Blue

How to Get Yeezy Gap

At this time, the Yeezy Gap collection is extremely limited and not available in Gap retail stores or online. Typically, Kanye West will release a limited supply of clothing in order to build hype around the product. It sells out so quickly, and then it’s gone until the next drop.

Currently, the website is down, however for future reference the website is: www.gap.com/yeezy. If you have a chance to sign up for notifications, make sure to do so.

Is Yeezy Gap Worth it?

The Yeezy Gap sweater retails for $90 and is not a ground breaking look. If you’re a fan of Kanye West, then this product is worth it.

However $90 is a very high price point for a plain sweater from the Gap. There are other alternatives that are easier to get and more affordable such as the oversized hoodie from Abercrombie, which looks very similar.

Is Gap Becoming More Popular?

GAP Hoodie

If you asked consumers about the Gap in 2019, many people would have said that it’s an established brand, but not one that’s particularly stylish or trendy. Gap is in many malls across North America. However in the last 10 years, it hasn’t been popular among teens and young people.

Over the last year, Gap has done a great job marketing towards the younger generation by releasing the teen collection and the Yeezy Gap collaboration.

The Gap has kept their affordable pricing, while releasing new and trendy clothing – only adding to their new popularity. On TikTok, influencers make videos showing off what they’ve purchased at the Gap for incredibly low prices.

Gap Factory hauls go viral as TikTokers show off the great deals they’ve found at 50% off or more.

Whether this was intentional or not, this has encouraged others to shop at the Gap. Currently, the brown Gap hoodie has become super popular and is everywhere on TikTok.

Young adults and teenagers look on social media to see the latest fashion trends and styles. Gap releasing the teen collection and the Yeezy Gap collaboration was a great way to make Gap cool again!

Is Gap Just a Trend?

GAP Store

Gap is currently at the height of its popularity. For the last 15 years, Gap hasn’t been a relevant fashion brand. Gap has become popular once again because of it’s affordable, comfy, stylish and retro look.

When I look at the Gap, it reminds me a lot of Champion. A few years ago, it felt as if Champion was in the same spot. Champion was a clothing brand that consumers forgot about, and thanks to good marketing, Champion became stylish again.

Fashion trends come and go. The Gap is currently very popular and is expected to remain trendy for years to come.

Final Thoughts on If Gap is in Style

It’s not your imagination, yes, Gap is in style. In this post, we went over why Gap has gained popularity once again and is now a trendy brand of clothing. The Gap makes comfortable, stylish and affordable clothing with retro look, which is very trendy this year!

Have you been shopping at the Gap? Please let me know what clothing items you like best.

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